Better Screening, Better Leaders: How Video Applications Improve Leadership Recruitment

UseVerb
3 min readFeb 23, 2023

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The process of recruiting senior leaders can be challenging for businesses. So much rides on leaders’ shoulders. Is the business successful and hitting goals? Are employees happy? Have we got a strategy set in place for how to navigate the next few years of change?

With all this, it’s critical to find the right people. They need the right mix of experience, skills, and personality traits. However, it’s not always easy to identify those qualities from a resume or cover letter alone. This is why you have to meet them in person. With such high-stakes, you’d hate to miss out on someone great. But you don’t have the time to meet everyone who applies… or do you?

This is where video job applications come in. By allowing candidates to showcase their personalities, communication skills, and leadership qualities, video applications can help businesses identify the best possible candidates for senior leadership roles.

This blog will dive into how video applications can support leadership hires, for both the candidate and business.

How Video Job Applications Can Help Senior Leadership Candidates Show Their Best Qualities

  1. Demonstrating Strong Communication Skills

Effective communication is a crucial quality for any senior leadership role. Video job applications can provide candidates with the opportunity to showcase their communication skills in a way that a resume or cover letter cannot. For example, candidates can use their video to explain their leadership philosophy, describe a successful project they managed, or provide insight into their approach to team building.

2. Highlighting Relevant Experience

Video job applications can also allow candidates to highlight their relevant experience in a more dynamic way. Instead of simply listing their previous positions on a resume, candidates can use video to provide a more detailed explanation of their accomplishments and responsibilities.

3. Displaying Personality Traits

Personality traits such as empathy, adaptability, and emotional intelligence are important for successful senior leadership. Video job applications can provide candidates with the opportunity to showcase these traits in a way that a resume cannot. Candidates could use their video to talk about how they motivate and inspire their team, how they handle conflict resolution, or how they approach difficult decisions.

How Video Job Applications Can Help Businesses Identify Great Leaders

  1. More Insight into Candidates

Video job applications can provide businesses with a deeper understanding of candidates beyond their qualifications and experience. By seeing candidates on video, businesses can get a sense of their communication style, body language, and overall demeanor. This can help businesses identify candidates who would fit well with their organizational culture and have the potential to be successful leaders.

2. Better Screening

Video job applications can also provide businesses with a more efficient way to screen candidates. By having candidates submit video applications, businesses can quickly get a sense of which candidates have the most potential for success. This can help reduce the time and resources needed for in-person interviews and can help businesses identify the best candidates more quickly.

3. Improved Diversity and Inclusion

Video job applications can also help businesses improve diversity and inclusion in their senior leadership positions. By allowing candidates to submit video applications, businesses can reduce the potential for bias based on factors such as gender, race, or age. This can help ensure that businesses are selecting the best candidates based on their qualifications and potential for success, rather than external factors.

Video job applications can provide numerous benefits for both senior leadership candidates and businesses. By allowing candidates to showcase their communication skills, relevant experience, and personality traits, video job applications can help businesses identify the best possible candidates for senior leadership roles.

As technology continues to evolve, video job applications will likely become an increasingly important tool for businesses seeking to identify great leaders.

This is why we do what we do…

Make your next great leadership hire on Useverb.com

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